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Thinking about leaving the country? Company jokes about election insurance
In a new ad out just in time for April Fool's Day, one insurance company is offering to keep up your home should you choose to leave the U.S. post-election.
Travelers walk through O'Hare International airport in Chicago, Ill.AP
By
Anna Brand
If you’re like many Americans, you’ve probably been thinking about leaving the country based on the way the 2016 presidential election has been going.
Good news: There’s insurance for that. (Bad news: It’s fake.)
In a new Esurance ad out just in time for April Fool’s Day, the insurance company is offering to keep up your home should you choose to leave the U.S. post-election.
The two-minute spot at first shows a family watching the results of the presidential election in shock and dismay as the voice-over announcer — “The Office” star John Krasinski — explains, “Whether you’re setting down roots to start a family, or uprooting your family to move to Canada — now, more than ever, it’s important to have a smart policy that protects your home in the event that you decide to abandon it in the next four years.”
Thus, election insurance is born.
The timing couldn’t be better. After results from last month’s Super Tuesday, during which front-runners Hillary Clinton and Donald Trump secured crucial delegates after big wins in Democratic and Republican contests respectively, Google searches were through the roof for “How can I move to Canada?”
Even more, a new Gallup poll released just last week shows two-thirds of Americans are unhappy with the election process — particularly with Republican voters. The Esurance ad, however, does not call out any particular candidate or party for the reason one might get up and flee the country after November.
“This is the fifth election I’ve threatened to leave the country, but now I’m getting out of here because I know my home is protected with election insurance,” one elderly man says straight into the camera in the ad.
What’s offered with standard and premium options for election insurance are weekly home maintenance, decorating your home for the holidays or even simulating break-up texts for your teenager.
But because this is all wishful thinking, Esurance offers up a disclaimer: “Election insurance is not offered in any states.”
— GoogleTrends (@GoogleTrends) March 2, 2016
