Sept. 15 marked the start of National Hispanic Heritage Month — or, as it is known in Spanish, Mes de la Herencia Hispana — a time when the United States pays tribute to the history, culture and contributions of past and present Hispanic Americans.
According to the 2010 Census, 50.5 million Americans identify as Hispanic — and that number is growing. Immigration has long been a part of America’s national history, and the role that immigrants have played — and still play — in building this country is one of the reasons “the American dream” is still shared around the world today. America is a place where new beginnings and new lives are possible.
Over the next month, msnbc.com will be profiling outstanding Hispanic activists who are making a difference in the fight for immigration reform and who are providing critical support services to undocumented communities.
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Name: Marisa Franco
City/State: Phoenix, Arizona
Occupation/Organization: Lead organizer of the #Not1More Deportation Campaign at the National Day Laborer Organizing Network
How did you get involved with immigration advocacy?
I’d lived outside of Arizona, organizing in different parts of the country on issues ranging from labor, economic justice and gentrification, but always kept an eye on Arizona. In 2010, when Gov. Jan Brewer signed SB1070 into law, and the community burst into action, there was a call for people to support, and I was very ready to answer. Since then, I’ve continued focusing on the issue. I firmly believe that places like Arizona will determine the direction of immigration policy in the country and that to win we’ve got to build a strong movement that’s willing to innovate.
Give us a sense of what your day looks like:
My routine is perhaps not having one. Everyday is a little different, depending on if we’re building up to an event, in action mode, or debriefing. In general, a day could involve a combination of conversations developing plans or updating people, driving calls to stop a deportation, strategizing on how to pass local legislation that separates police from immigration enforcement, or preparing for upcoming actions. Lots of meetings, diagrams on butcher paper, and airplanes. Because I don’t live and focus exclusively on Washington D.C., “national” for me just means a whole lot of “local” put together.
What is the biggest misconception about immigration reform/undocumented immigrants?
One of the greatest misconceptions about undocumented people is their portrayal as fearful, passive, or viewed as victims. I wouldn’t call someone who has left all they know, arrives in a completely foreign place and survives, passive. In the political realm, undocumented people have risked a great deal to stop deportations, often times risking their own deportation or risking their livelihood and housing. That’s not fearful, that’s courageous, and I think some elected officials should take note and match that courage.









