Shortly after Michael Brown was gunned down by police in Ferguson, Missouri on Saturday, an image of him wearing a red tank top, a serious face and throwing up two fingers, began circulating in the press. Social media users wondered whether the image had been selected to make Brown look intimidating, as a way of justifying the use of lethal force on an unarmed teen.
A competing image of Brown, looking shy and self-deprecating inside what appears to be some kind of arcade, began circulating as well. Black Twitter users began posting their own contrasting images of themselves under the hashtag #iftheygunnedmedown, exposing the shortcomings of reducing a human being to a single out-of-context picture.
If you died, which picture would the media use? #IfTheyGunnedMeDown #MikeBrown http://t.co/lJMM9a0owk pic.twitter.com/YYxIbPB0xA
— The Root (@TheRoot) August 11, 2014
The dual images posted by Twitter users are provocations, challenging observers to wonder if they could spot the Marine or college graduate if they first saw them clad in a hoodie or enjoying a drink. Core to the meme is resisting the concept of “respectability politics,” the idea that defying superficial racial expectations can shield minorities from discrimination. The pictures remind us that no one can — or should have to be –“respectable” all of the time. Several striking contributions were collected by the Root’s Yesha Callahan:
#iftheygunnedmedown which picture would they use? pic.twitter.com/YgSAUC1R8u
— Name Ring BELLS (@Heartbreak_Rell) August 10, 2014
Yes let's do that: Which photo does the media use if the police shot me down? #IfTheyGunnedMeDown pic.twitter.com/Ng0pUlxWhr
— YoungGifted&Black✊ (@CJ_musick_lawya) August 10, 2014
The circumstances surrounding Brown’s death remain murky. Local police claim he tried to steal an officer’s gun. Witnesses have told the press that Brown had his hands in the air when he was shot. Ferguson residents have been protesting over the shooting since Saturday, by Sunday night some protesters had turned to looting and vandalism.
Even after their deaths, black victims of shootings face trial by social media. Shortly after Trayvon Martin was killed in 2012, supporters of George Zimmerman, who was later acquitted of murder charges in connection with shooting Martin, began circulating tweets and photographs that they believed “proved” Martin was not the sweet innocent teenager being portrayed in the media. A popular chain email featured a photograph of rapper The Game as the “true” Martin, tattooed and muscular, a delusional retroactive justification of his death. Accounts describing Renisha McBride, who was shot to death on a Michigan porch for the crime of seeking help after a car accident, seemed to emphasize her blood alcohol level even after her shooter was convicted of murder.
It’s as if lethal force is justified not by the objective circumstances, but by whether or not ancient racial fears have made the use of such force seem reasonable. Victims are not only put on trial, but pronounced guilty based not on their actions but on whether or not they fit a stereotype.









