I’ve been studying Black philanthropy and fundraising since roughly the start of the pandemic and my research has led me to trailblazing Black innovators like the educator and civil rights activist Jean E. Fairfax and the entrepreneur Madam C.J. Walker. Their work serves as blueprints for marginalized people seeking to invest in marginalized communities.
If you’re interested, I highly recommend Tyrone Freeman’s biography of Walker and her “Gospel of Giving,” subtitled “Black Women’s Philanthropy During Jim Crow.”
I also came to learn about biases in American philanthropy and the ways it disadvantages Black people, in particular. For example, a study published by the Ms. Foundation for Women last year found that donations to women and girls of color accounted for only 0.5 percent of the $66.9 billion given out by foundations in 2017. That meager amount speaks volumes: The overwhelming majority of organizations with investing power indefensibly don’t see Black women and girls in their future plans.
We need to ponder what a post-pandemic future could look like. Today, there’s potential for us to dispose of inequitable systems — like the racist and sexist world of fundraising — and build anew. With that in mind, I wanted to hear from Black female innovators about the pitfalls Black women face while seeking funding for projects. Read their thoughts below. We’ll return to this very soon.
Gabrielle Wyatt
Founder, The Highland Project
On what it means to truly invest in Black women:
“Co-powering with Black women and girls. This looks like giving them capital to pilot new ideas and scale what works. This looks like centering them in the design and implementation of solutions. This looks like not being satisfied when we have one or two Black women in senior roles — but having a pipeline of Black women leaders and strategies for sustaining their leadership.”
The bottom line:
“Despite decades of under-investment and under-consideration of Black women and girls, our ancestors and modern day leaders have integrated schools, saved democracy, developed the life saving COVID-19 vaccine, piloted guaranteed income to compassionately lift moms out of poverty and more. Imagine the even greater advancements that could have happened if our brilliance was invested in generation after generation after generation.”
LaTosha Brown
Community organizer; founder, Black Voters Matter
On the double-standard corporate donors use for Black and white organizations:
“There’s a different standard for Black organizations than for young white folks. You see white people who have no track record getting millions of grant dollars while Black folk have to basically give the DNA of their firstborn for less. I want to expand the way we think about investment in Black women and girls — it has to be substantial. It can’t just be a couple of crumbs here and there. We’re fundamental in the structural future of this country.”
On what investing in Black women looks like in social and political activism:
“We’re not just workers. Everybody’s OK with Black women working–we can be the workhorse, right? But we’re not just workhorses. We’re innovators, we’re leaders, we’re solution-drivers. So truly supporting them means supporting them being creators and innovators.
Takirra Winfield Dixon
Media and public relations expert; founder, Unapologetic Communications
On corporate hypocrisy and making true investments in Black women:
“People love to pay lip service to Black women when it’s convenient or when we save democracy, or when our talents are being used for someone else’s gain — but no one in America will truly show up for us. I think more people should step aside and let us lead and make room for our visions — not just our voices. It shouldn’t be a radical idea.”








