The book we wrote found an audience with senior leaders across many industries. From the reading list of commandant of the Marine Corps to Walmart CEO Doug McMillon’s 2016 list of “must reads,” the book’s ideas found receptive audiences in some of the world’s most seasoned and credentialed leaders.
Even with Team of Teams as a frame, however, readers have continued to ask us a common series of questions: I accept the premise, but how exactly do we implement this model? Or What are the most important steps to focus on when attempting a team of teams? And even How does a forum with thousands of people not devolve into total chaos?
To this day, I’ll also often get another line of questioning meant to be respectful of our teams’ efforts in conflict, but which expresses a healthy skepticism about whether lessons from a modern battlefield can truly apply to other realms: What your organization did was impressive, but it’s different here. In the military you can just give orders, and subordinates have to follow. It’s not like that in the civilian world.
If there are any former military folks in the room, they’ll invariably chuckle at this.
Morning staff








